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Redesigned Averett Website Goes Live Tomorrow


Jan. 18, 2012


On Thursday, January 19, Averett will introduce a redesigned web site. The new site is vastly improved in several key areas, and is designed to make a positive visual impression on all site visitors. Thank you, for your support of our improved site. You will find most of the information you use on a daily basis under the "Fac/Staff" heading in the top navigational menu. Please submit any feedback (compliments, questions, etc.) about the new page online at: www.averett.edu/coffeebreak/feedback

Background:

In July 2010, Averett's marketing and communications team completed a major project to rebrand the Averett web site with our Big Dreams BOLD FUTURES campaign. At that time we also redesigned the structure of the site. Based on user feedback, we began a redesign project in 2011. Averett's webmaster, Amelia Brantley, led the project. She started by researching award-winning college websites, and the sites of our peer and aspirant schools. Using what she learned from these best practices, she set out to redesign the Averett site.

Results:

The redesigned site will achieve several key improvements:
- Simplified navigation for users
- Reduced content on our web server
- A more contemporary look and feel


The same navigation menu will appear at the top of all web pages throughout the Averett site. The dropdown menus in this navigation menu give users access to much more information within one click from the front page and give our site a more clean-lined design.

As part of this redesign, Amelia Brantley has reduced the number of files associated with the Averett site from approximately 50,000 to approximately 6,000! That has freed up space on our web servers, and means that the site will be faster for users.

The new design gives users a more visual experience with Averett from their first click on our site. They will be able to see more of Averett, as well as read about us, through the larger photos and greater incorporation of our school colors.

Next:

Next up is the development of a mobile-friendly Averett site. An increasing number of our prospective students use mobile devices as their primary connection to the internet. The Averett mobile site will have fewer graphics and be organized to load faster on mobile devices.

You can always contact us at: webmaster@averett.edu