Director of Marketing and Communications

Posted on September 25th, 2015 by Travis Dix

Title: Director of Marketing and Communications
Department: Institutional Advancement
Location: Main Campus, Danville, VA

Position Description/Application Process

Reporting to the Vice President for Institutional Advancement, the Director of Marketing and Communications provides oversight, coordination and management of the University’s communications department and its various initiatives including media and public relations, web site development and management, marketing plans, graphic style and advertising.

Qualifications include:

  • Minimum of five to seven years relevant experience, with higher education experience, video experience, and understanding of web-based technology preferred
  • Master’s degree is preferred, but a minimum of a bachelor’s degree is required
  • Proven supervisory experience
  • Superior communication skills: written, verbal, and listening

Duties include:

  • Write magazine and newsletter articles, executive speeches and correspondence, announcements, promotional materials, radio and print advertising, web feature stories and informational content, as well as development, alumni relations, admissions, student affairs publications.
  • Supervise the communications staff in the areas of media relations, web communications, and graphic and photographic services.
  • Oversee and coordinate the development of information campaigns that market, communicate and strengthen the image and reputation of the University to a diverse set of constituents including prospective and current students and parents, alumni, churches, donors and friends.
  • Work closely with academic departments and administrators and serves as chief communications officer including leadership for all media relations.
  • Direct the social and news media efforts of the University, including content development and messages for Facebook, YouTube, Twitter, and other such online media.

Work Schedule:

This is a salaried, exempt, professional level position—hours are varied.

Physical Demands:

Ability to lift approximately 30 pounds.

Please send by mail your:

  • letter of interest in and qualifications for the position
  • resume
  • writing and publications samples
  • contact information for three references


Buddy Rawley, Vice President for Institutional Advancement—no phone calls please.
c/o Averett University
420 West Main Street
Danville, VA 24541


Review of candidates will begin immediately; applications will be accepted until the position is filled. The desired start time is December 2015.